Product State

Nir Eyal on AI Personalization, Ethical Habit Design, and Earning User Trust

Product State Q&A: "Ask whether you'd want someone you love to use your product the way your heaviest users use it. If the answer is no, that's your…

20 hrs ago • Esteban Contreras

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March 2026

WGMaTM: AI-Native PMs, the AI Capital Cycle, and the Product Job Market

What Got My Attention This Month — as a Product Leader

Mar 31 • Esteban Contreras

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WGMaTW: Vibe Coding Focus, Tiny Teams Rising, and the Builder PM Era

What Got My Attention This Week — as a Product Leader

Mar 2 • Esteban Contreras

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February 2026

WGMaTW: Saying No in the AI Arms Race, Following the Money, and Giving AI Its Own Machine

What Got My Attention This Week — as a Product Leader

Feb 19 • Esteban Contreras

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WGMaTW: CPO Evolution, Super Bowl AI Wars, and the Return of Big VC Bets

What Got My Attention This Week, as a product leader

Feb 9 • Esteban Contreras

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January 2026

WGMaTW: The Adolescence of AI, RIP IDEs, and the End of FAANG’s Decade

What Got My Attention This Week, as a Product Leader

Jan 30 • Esteban Contreras

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Ed Biden on building with AI, becoming a CPO, and leading continuous delivery

Product State Q&A: “2026 is going to be chaotic and exciting wherever you work in product.”

Jan 26 • Esteban Contreras

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WGMaTW: Agent-Led Growth, Joy-Sparking SaaS, and B2C’s Great Comeback

What Got My Attention This Week, as a product leader

Jan 23 • Esteban Contreras

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WGMaTW: SaaS comes back to Earth, LLMs vs. marketplaces, and why Main Street shrugs at AI

What Got My Attention This Week, as a product leader

Jan 16 • Esteban Contreras

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WGMaTW: Product signals for 2026, emotional JTBDs, and the myth of product utopia

What Got My Attention This Week, as a product leader

Jan 9 • Esteban Contreras

8

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WGMaTW: The Rise of the IC CPO, Building AI Features, and the Problem with Credit-Based Pricing

What Got My Attention This Week, as a product leader

Jan 2 • Esteban Contreras

11

December 2025

WGMaTW: State of Consumer AI, Humanoid Robots, and Scaling Taste

What Got My Attention This Week, as a product leader

Dec 26, 2025 • Esteban Contreras

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