This is Product State
Created + Curated by Esteban Contreras.
A newsletter about the current (and future) state of all things product - featuring product, design, and technology leaders from around the world, as well as a series about what gets Esteban’s attention, as a product leader.
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Below are a few sample posts…
The state of product in 2022, and why this newsletter exists
2022 is coming to a close. The tech industry has been going through quite a whirlwind of uncertainty for most of the year. The days of “growth at all costs” seem far behind us. There are questions brewing about what this means for tech and Silicon Valley itself. Software spent decades “eating the world” as Marc Andreesen famously wrote. But perhaps it o…
Elena Verna on sustaining growth, going freemium, and B2B's shift to users
Elena Verna is Head of Growth at Lovable. She is also Partner at 20VC, Advisor at Redis, and Vimeo, and a Reforge partner + course creator. She has advised many startups, and sat on boards. She’s also a former exec at Amplitude, Miro, Netlify, SurveyMonkey.
Kyle Poyar on product-driven revenue, PLG misconceptions, and efficient SaaS growth
Kyle Poyar is Operating Partner at OpenView Venture Capital, Board Observer at Highspot, and former Director at Simon-Kucher & Partners.
wgmatw: Lovable’s Growth Lessons, Vibe Engineering, and the True Product Builder's Journey
I’m starting a new series here on Product State.





