Becky Trevino on multi-product strategy, product-message fit, and partnering closely with Design & Engineering

Product State Q&A

Becky Trevino is the Chief Product Officer at Flexera. She formerly held leadership roles at Snow Software, Rackspace, and Dell. She’s also a Product Mentor at Sharebird and Product Ambassador at Product Marketing Alliance.
LinkedIn

EC: How does product strategy change once you have multiple products?

BT: Product strategy needs to be completely overhauled …